Terms of Service
Last updated: 5 November 2026
These terms apply to every quote, project and retainer offered by Priyora Foundry (“the studio”, “we”). By accepting a quote or paying an advance, you (“the client”) agree to them. If a signed statement of work says something different, the statement of work wins for that project.
1. Quotes and scope
- A quote is valid for 14 days from the date it is sent.
- The scope is the list of deliverables written in the quote — no more. Anything not listed is a new line item, quoted before it starts.
- “Unlimited revisions” is not offered by the studio and is not implied by any conversation.
- Prices on this website are current rates, exclusive of GST and platform fees, and may change for future projects.
2. Payment
- 50% advance to begin, 50% before final files, source files or account transfers are released.
- Monthly retainers are billed in advance on the 1st, payable within 5 days.
- Invoices are raised in INR by default; USD invoicing is available on request at the rate stated on the invoice.
- Work may pause on an invoice more than 14 days overdue. A restart fee of 10% applies to projects paused for non-payment.
- Bank charges, transfer fees and currency conversion costs are borne by the client.
3. What we need from you
- Brand assets, product information and copy in usable form.
- One decision-maker who can approve work.
- Access to the accounts a project touches (Shopify, ad accounts, social profiles) where the scope requires it.
- Feedback within 5 working days. Silence beyond that is treated as approval of the draft sent, and the project moves to the next stage.
4. Timelines
Delivery dates in a quote assume inputs arrive on time and feedback is prompt. Delays caused by pending inputs move the delivery date by at least the length of the delay. Rush delivery is available where the studio has capacity, at the rush fee stated in the quote.
5. Revisions
Two rounds of revisions are included per deliverable. A round means one consolidated set of changes sent together. Additional rounds are billed at ₹1,200 / $12.68 per round. A change of creative direction after approval is treated as a new project.
6. Intellectual property
- On full payment, you own the final deliverables outright, including the right to modify and use them commercially.
- Until full payment, all work remains the property of the studio and is licensed to you only for review.
- Working files (source design files, project files) are handed over only if the quote says so. Otherwise they stay with the studio.
- Third-party assets — fonts, stock photographs, themes, plugins — remain under their own licences. We tell you which ones a project uses so you can keep them licensed.
- The studio retains the right to show the work in its portfolio and case studies unless you ask otherwise in writing before delivery.
7. AI-assisted production
Some work is drafted or generated with AI models and then finished by hand. We will tell you when that is the case. Two consequences follow:
- AI output is not copyrightable in the same way as human-authored work in several jurisdictions. We do not warrant exclusive ownership of purely AI-generated elements.
- AI output can resemble other outputs from the same model. We check text, logos and claims for errors, but you approve the final artwork before it goes live.
Final logos, brand marks and anything that will be trademarked are always delivered as vector work finished by a human designer.
8. Third-party platforms
We do not control Meta, Google, Shopify, Amazon, Flipkart, WhatsApp or any other platform. Account suspensions, ad rejections, policy changes, algorithm shifts and payment holds are outside our control. Where a platform rejects an asset we will revise it once at no charge; we cannot guarantee approval.
9. Results
We deliver the work and the strategy. We do not guarantee a specific revenue, ROAS, follower count or ranking. Anyone who does is selling you a number they cannot control. What we do commit to is the scope, the quality bar and the deadline.
10. Confidentiality
Both sides keep the other's non-public information confidential — pricing, unreleased products, customer lists, credentials. This survives the end of the project. We do not disclose that you are a client without permission, other than in a portfolio piece you have approved.
11. Limitation of liability
Our total liability for any claim connected to a project is limited to the fees paid to us for that project in the preceding three months. We are not liable for indirect or consequential losses, including lost profit, lost sales or platform penalties.
12. Termination
- Either side may end a retainer with 15 days' written notice.
- We may end a project immediately for abusive conduct, requests to produce unlawful or misleading material, or non-payment beyond 30 days.
- On termination, you pay for work completed to that date and receive the files produced.
13. Acceptable use
We do not produce content that is illegal, defamatory, sexually exploitative, or misleading about a product's results. We may decline work without giving a reason, and return any advance for the declined portion.
14. Governing law
These terms are governed by the laws of India. Disputes are subject to the exclusive jurisdiction of the courts at the studio's registered location. Before any formal action, both sides agree to attempt resolution in writing for 30 days.
15. Changes
We may update these terms. The version in force for your project is the one attached to your quote or available on this page on the date the quote was accepted.
Plain-language summary: fixed scope, 50% up front, two revision rounds, you own the work once paid, we do not promise numbers we cannot control, and either side can walk away from a retainer with notice.